shopHYPE by HypeGirls is BACK!!!

ShopHYPE is back! Yay!

Hello HypeWorld! First, let me apologize for the extreme gaps in our blogs lately. We’ve been super busy getting the shop ready for you – and it is finally here! I am proud to say that all the photography, graphics and apparel designs were created by yours truly 🙂

There’s has been a lot of new changes around here, but the most exciting change is our mission for gender equality and empowerment of women. Through our ‘Collabs for a Cause‘ program, we create unique collections for shopHYPE and contribute 20% of all our proceeds to fund women entrepreneurs who we believe are key to the future of gender equality. Our donations help create opportunities for these women, their families and their communities. Our shop is packed with new clothingfresh accessories and fun things to hype up your life – and it all goes to a good cause.

You can expect new items to the shop EVERY WEEK so be sure to check back often for the latest hype. Plus we will be adding in our emerging designers next month – everything from ready-to-wear designs to swimsuits and fitness gear!

Oh by the way, you can snag the CAUTION GIRL DJ Tank shown here on our model Tania in the shop now. Proceeds from this tank will support our friends at Girls Make Beats 🙂

What a long project, I am so proud of it and hope you all enjoy. I’d like to say thanks to my dope assistant Mel, my amazing Miami models and a very special S/O to my late friend RespekFresh for believing in my brand and my ability to do all this on my own – I miss you so much!

And don’t forget to follow us on Instagram and Pinterest for special deals and limited-edition items!

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Nicky Dawkins

Nicky is crunchy, DIY mama and established entrepreneur based in sunny Miami, FL. She is the founder of HypeGirls and Werk it Moms LLC. Nicky also launched's Miami Chapter - PERIOD Miami. She has a love for feminine health and is currently a Doula (DT) under Mama Glow. Nicky holds a Bachelor's Degree in Communications from Florida International University and a Master's of Science Degree in Entertainment Business from Full Sail University. To contact Nicky email her directly via [email protected]

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